Nested

  • Type:
    Identity, Illustration, Music, Logo
  • Year:

    2020

Nested is a musical solo project of Carlos Seoane in which he explores the connections between ambient music and minimal piano.

On the one hand the design for the digital single Initial Commit draws inspiration from the lithographic tradition of Japanese graphic design from the 1970s when creating a cover image. Within it, the abstraction of a landscape conveys an atmosphere similar to a sense of calmness, warmth, and analog sensibility found in the single.

On the other hand, a small visual identity was crafted for the artist, forming a monogram with the letter ‘N’ following the famous experimental grid system of Armin Hoffmann. This connection aligns the Nested brand with the realm of experimental electronic music.

Nested monogram
Monogram construction with Armin Hofmann's grid